Laurie Rowley

Co-Founder, CEO

Laurie Rowley is a social entrepreneur dedicated to building companies that improve financial security. She is Co-Founder and President of Icon, the country’s first universal retirement plan. She also is the founder of several successful companies including NARPP and N-Labs, where she still holds board positions. She has a background in behavioral finance and research having helped launch the Behavioral Finance Forum. She is widely regarded as an expert in financial decision making, human-centered design and strategy.

Laurie Rowley

Co-Founder, CEO

Sasha Mace

Co-Founder, CTO

Alok Singh

Principal Engineer

Matt Francis

Operations and Customer Success

James Williams

Frontend Software Engineer

Doris Warren

Associate Frontend Software Engineer

Sydney McMuldroch

Backend Software Engineer

Alex Rowley

Co-Founder, COO

Rich Binell

Communications and Strategy

Meet Icon.

We’re not like other retirement plans. Discover what makes us different.

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